Calling cards from centuries past, which were used to announce visitors, evolved into business cards. A quick and easy way to communicate and advertise yourself and your company is to hand out a business card. There are many choices of color, font, and design that can be used to create just the right business card that will drive prospective customers to your business.
Choose a font for your business card that will appeal to your target customer. A fun, interesting font would be a good option for products that cater to youth. A professional-looking style would be the best choice, if it’s advantageous to inspire confidence in the card-holder’s expertise. There are many fonts to choose from formal to celebratory company themes. The font is probably the most important element of a business card; choose wisely.
There is an unlimited choice of background color for a business card, including a full-color photograph, such as a sunset. Standard white is also a popular as well as economical choice.
Ink color doesn’t have to be black or white, but it’s essential that the print on the card stands out clearly enough to see with ease.
You may choose to download your company logo onto a business card. Including a photograph of yourself is a good way to set your business card apart from all the rest and serve as a ready reminder about your products and/or services. A graphic related to your line of business might be the right choice for your business card.
Print can be on both sides of a business card. One strategy is to place a calendar on the back so that the business card has multiple uses and is kept on hand, increasing the possibility of further communication with a potential customer.