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Informative Printing Articles – Page 6 – ColorFX Blog

Informative Printing Articles

Best Wholesale Flyers

The Price of Business Flyer Bulk Printing

flyer printingFlyers were made to promote. This highly effective form of advertisement was invented in order to provide potential customers with information. As one of the more economical tools, flyers are often the most cost-effective choice in an advertisement campaign. Wholesale flyer printing gives many people access to this wonderful tool no matter what their budget is.

Flyer printing can be a crucial part of any business’ advertising campaign. The most important reason is the cost, but the idea behind them is that they can quickly convey a message. This helps you easily deliver the materials to potential clients. They can be left on windshields or sent through the mail. The flyers can be placed on billboards or on stands. They can even be handed out in person to help reiterate a message.

Because of their effectiveness and ease of use, flyers can be used by almost anyone. Both old and new businesses can use the flyers efficiently. There are a variety of ways to use the flyers to convey a message, and all of them work well.

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Wholesale Booklets

You can Create a High-Quality Booklet

booklet printingWhether you are selling and idea or a product, a booklet is a great way to get more information to your audience when a pamphlet is not enough and a book is too much. With the accessibility of the internet, people have started expecting more information. Booklets allow you to give your audience a more comprehensive look at the information you are selling.  Lest you think that producing a booklet will break your budget, think again. Opting for wholesale printing booklets will save you a lot of money.

Booklet lengths vary widely depending on the purpose of the booklet. Some are as few as four pages and others run much longer. Booklets are flexible and relatively easy to ship as well as hand out in person. Booklets have a longer shelf life than brochures and flyers because customers are more likely to keep them to review in the future, specifically if the pamphlet is very informational. Continue Reading…

Why Digital Printing


Digital Print on 80# Uncoated Cover *


Offset Print on 80# Uncoated Cover *

* Images above were scanned in equal conditions using the same scanner. No enhancements or alterations where made to the images.

The demand for shorter print runs, quick turnaround and personalization capabilities are growing everyday. Whether your a Designer or Printer, a small or large business, we all have to adapt. The best solution to accommodate this demand is Digital Printing. Digital printing can provide the flexibility in quantity and turnaround without compromising quality and price. Unfortunately there are a few people skeptical about going this route.

For some people, there is perception that digital printing doesn’t meet professional image quality standards. Some still believe that it doesn’t measure up to offset printing. It’s true that current color copiers and smaller digital printers cannot achieve offset quality but Digital Presses like the I-Gen 4 are in a league of their own. The technological advancements in this machine make it comparable and sometimes an even better choice than offset printing for certain projects.

Test comparisons have shown that digital quality can equally match and in some cases exceed offset quality. Most people can’t even notice the difference. Not only can digital printing produce high quality print but it can also achieve a wide spectrum of colors like offset printing.

Another big advantage with digital printing is quantity and turn a turnaround time. With digital printing any quantity is possible, there are no restrictions whatsoever. Because there is less set up time needed with digital printing, a job can be produced and completed quickly.

Digital Printing is especially cost effective when printing shorter runs because you don’t have waste paper from the set up like you would for offset printing. Proofs are also less expensive for the same reason and because a digital proof can be printed right away, you know exactly what you are going to get.

The range of materials for digital printing have increased. Paper manufacturers have developed more paper stocks and substrates for the growing demand of digital printing. These papers and substrates can now withstand the heat and pressure of digital printers. In conjunction, digital presses like the I-Gen 4 are now capable of printing an array of coated and uncoated papers from light to heavy stocks up to 18pt Stock.

Case Closed

From image quality to print costs…from substrate availability to variable data…from quantity to turnaround, we’re debunking the misconception about digital printing, so you can help your clients achieve incredible results-effectively and affordably. Contact ColorFX, Inc. and the truth will set you (and your most important marketing initiatives) free.

 

 

Are Your Corporate Brochures Hitting the Mark?

How do you feel when you hand out your company’s brochure?  Are you proud of its design and professionalism, or are you slightly ashamed and apologetic?  Do you know why you are unhappy?  If you are not thrilled to hand out your brochure, you probably need a new one.  Before you charge into this project, here are some tips that can help.  With a little planning and thought, your brochure can meet all your needs to successfully project your corporate identity and communicate a positive image.

To begin, it is important to realize that a brochure is as important as a business card.  Your business card introduces the recipient to you, the individual.  The company brochure, on the other hand, introduces the recipient to your entire company.  Think of it as an executive summary of your offerings and operations.  The brochure is used as a sales and marketing tool that allows you to brag and show your credentials favorably.  You’ll be making a lasting impression, so you want to be sure it’s a good one.

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